This is a continuation of our Local SEO Quick Start Guide.  Once you've established what the goals are for your website, the next step is to do keyword research. Nearly everything you do to market your business online is based on the keyword research you do during this step so it's absolutely critical to get this right. The goal is to figure out how people are actually searching for your products/services online or the solutions that your business provides. Here are a few quick steps for doing keyword research. 

Read the Full Article

One of the most common problems when seeking out an expert to improve the search engine rankings for your site is that many website owners have a misunderstanding about what it really takes to improve a website's rankings.  Here's a quick example and a quick guide to what you should look for (at a minimum) from a good SEO campaign. 

Read the Full Article

The first step to getting great results from a local search engine optimization campaign is figuring out what your goals are for your website. I know, I know, who wants to talk about goal setting and all that fluff? But I have to be honest, I hear so many business owners saying they want high rankings for such-and-such term or they want "x" amount of traffic per day and so on. That's the absolute WRONG way to go about this.  Let's talk about why that's the case and how you should approach things instead. 

Read the Full Article

This is actually the first in a series of articles on obtaining great results from local search engine marketing. Local SEO is going to become more and more important to businesses whose primary customers are in the same geographic area as them. 

Read the Full Article

It's an unfortunate fact that most business websites are grossly unprofitable...not nearly reaching their full potential as the excellent marketing and sales tools the could be. Here are a few tips for increasing the profitability of your business website. 

Read the Full Article